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Makeup & beauty

2025 lip colour trends: seven shades and finishes to revisit

This 2025 colour edit is best used as a source of ideas, not a rule about what to wear now. It covers seven named directions: glossy reds, muted mauves, bold berries, earthy browns, vibrant oranges, classic nudes and metallic finishes.

Start with the one you would actually enjoy trying. A colour does not need to be current to be useful in your makeup bag.

Seven ideas, not seven compulsory purchases

IdeaWhat makes it differentA simple way to try it
Glossy redStrong colour with a reflective surface.Keep the rest of the makeup familiar and test whether you prefer sheer or opaque red.
Muted mauveA quieter pink-purple family.Compare it with your usual pink in daylight.
Bold berryDeeper red-purple contrast.Try a lighter application before committing to an opaque finish.
Earthy brownBrown becomes the main colour rather than only part of a nude.Compare the shade with your own lips and the clothes you actually wear.
Vibrant orangeA more noticeable warm colour direction.Test one product rather than changing every part of the look.
Classic nudeA lower-contrast look, with many possible shades.Look for a colour you enjoy against your lips, not a generic shade called “nude”.
Metallic finishReflection is part of the effect.Judge the finish as well as the underlying colour.

Shade and finish can be changed separately

If a colour feels too strong, try a sheerer version before changing the colour family. If you like the shade but dislike the shine, a different finish may be the answer. This separates two decisions that fashion photographs often combine.

These are temporary makeup ideas. Metallic reflection and gloss are not Lip Blush pigment effects. If the underlying colour interests you for treatment, point it out as a reference while keeping the finish separate. For wearing the temporary look, follow the lipstick application guide.

If you are considering Lip Blush

Use a trend as inspiration, not as the decision itself. Collect a few shades you enjoy and note what you dislike, such as a dark edge or unfamiliar contrast. Choosing Lip Blush colour explains how to turn those references into a discussion of your preferences.